Skateboards with pink, black, and gray decks are stacked on a green table in an indoor skate shop. Skateboards are also mounted on the wall, and a vintage motorcycle is parked nearby. The wall has posters with skate themes, and an indoor ramp is in the background.

The Shop

Interior of a skate shop with skateboards displayed on a wooden wall, a skate ramp, and various skate accessories on tables and shelves.

Fucking Awesome, Hockey, Real, Anti-Hero, Krooked, GX1000, Pizza, Creature, Santa Cruz, Grimple Stix, Powell Peralta , Zero, Lakai, e’s, New Balance, Emerica, Baker, Deathwish, Spitfire, Independent, Venture, Bones, O’J,

Fucking Awesome, Hockey, Real, Anti-Hero, Krooked, GX1000, Pizza, Creature, Santa Cruz, Grimple Stix, Powell Peralta , Zero, Lakai, e’s, New Balance, Emerica, Baker, Deathwish, Spitfire, Independent, Venture, Bones, O’J,

Skateboarder performing a trick on a handrail at a skate park.

Ray Lee ~ Owner, Operator

Born and raised in Redding, Ca.

Ray has over 30 years of skateboarding experience in the NorthState, from being sponsored at a young age by the legendary Johnny Rads skateshop to riding for multiple brands along the way, he continues to skate daily and is honored to represent Redding as a local shop owner and support the skate community as a whole.

Come see us!

What we offer

A man is skateboarding in a skatepark with many people in the background, trees, and a cloudy sky.

Mission

Our mission is providing customers with the highest quality skateboarding products while offering a broad selection catering for all styles and ability levels. We stand by the company’s we sell and work hard promoting the core brands that have been influential and laid the foundation blocks for generations in the skate industry.

Vision

Our vision is be a platform for all to use online that gives the feel of a local Skateshop. A safe place to hang, communicate, share ideas and view all the rad things that come from a skate shop. Creating a community within a community for picture/video sharing, artistic expression, music and all the things that come with being a skateboarder.

Values

Are values are first and foremost to keep skateboarding core to its purest form. It is built on hard work, determination, honesty and respect. We except and nurture everyone within our community for who they are as a individual and want to help grow their love for skateboarding by helping share their story and journey.

A boy in a plaid shirt, navy pants, and a black cap standing outside a blue door at a school or public facility.